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02Services

Brand & Identity

Narrativ is a brand identity and design agency in Jakarta and Singapore. We build visual systems — logos, type, colour, packaging and the rules that hold them together — designed to last and flex across every place your brand appears.

An identity isn't a logo; it's a system. We design the wordmark and the smallest sticker with the same care, then codify it so your team can apply it consistently long after we hand it over.

Editorial craft is our standard, not our finish. The result is a brand that looks unmistakably yours whether it's on a shelf, a screen, or a street.

01What's included

Visual identity

Logo, typography, colour and the core system that defines the look.

Packaging design

Structural and graphic design that earns attention on the shelf.

Design systems

Guidelines, components and assets so the brand stays consistent at scale.

Art direction

The visual language for photography, illustration and campaign work.

02How we approach it

We Listen to the strategy and the category, Frame a distinct visual idea, then Make the full system — from wordmark to guidelines — obsessively. We Move with rollout support so the identity survives contact with the real world.

03Selected work

04Common questions

What's the difference between a logo and a brand identity?

A logo is one asset. A brand identity is the full system — type, colour, layout, imagery and the rules that keep them consistent everywhere your brand appears.

Do you design packaging?

Yes — both the structural and graphic design, built to stand out on the shelf and stay true to the identity.

Will I get brand guidelines?

Yes. We deliver a design system and guidelines so your team can apply the identity consistently after handover.

Let's put Brand & Identity to work for your brand.

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